Roda means "wheel" in Portuguese. We chose our name in honor to Phoenix, the half-Brazilian son of our inventor Patrick Fagerberg; a sweet and amazing kid that loves to ride around with his father. Patrick created the first RodaSurf prototype to be able to bond with his son and take him to school everyday; The longer board provided added security, while the asymmetrical placement of the wheel made the experience fun and unique, the closest thing to surfing while on land.
RodaSurf is a way of life.
It encourages a "surf everywhere!" attitude towards the daily obstacles that come your way.
Surf is about "self-control" and "freedom"; two ideals that we cherish and infuse into every product we create, from the RodaSurf Merchandise, to Roda Video Content, to obviously, our first RodaSurf Board, soon to be available.